{"title":"进军零售业:SoGal和樱花内衣","authors":"S. Munshaw, Christina Black","doi":"10.1108/CFW.2020.000001","DOIUrl":null,"url":null,"abstract":"\n\nGraduate or Undergraduate Entrepreneurship Majors\n\n\n\nEntrepreneurship/Venture Capital (VC) Investing\n\n\n\nThe case highlights a women-founded venture capital firm that values investments in diverse entrepreneurs and an innovative retail business started by two minority entrepreneurs. Students will be asked whether the firm should invest in the venture and will also be asked to discuss models that may help transform the retail business into a VC-backed scalable technology business.\n\n\n\nBy the end of the discussion, students will be able to evaluate the feasibility and scalability of a new business venture; and evaluate the alignment between a venture capital company and a new venture.\n\n\n\nTeaching Notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.\n\n\n\nThis case highlights the lack of resources for women and minority entrepreneurs as well as the underrepresentation of minority women in the VC industry.\n\n\n\nCSS 3: Entrepreneurship\n","PeriodicalId":276821,"journal":{"name":"The Case For Women","volume":"96 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-06-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Venturing into retail: SoGal and cherry blossom intimates\",\"authors\":\"S. Munshaw, Christina Black\",\"doi\":\"10.1108/CFW.2020.000001\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\\n\\nGraduate or Undergraduate Entrepreneurship Majors\\n\\n\\n\\nEntrepreneurship/Venture Capital (VC) Investing\\n\\n\\n\\nThe case highlights a women-founded venture capital firm that values investments in diverse entrepreneurs and an innovative retail business started by two minority entrepreneurs. Students will be asked whether the firm should invest in the venture and will also be asked to discuss models that may help transform the retail business into a VC-backed scalable technology business.\\n\\n\\n\\nBy the end of the discussion, students will be able to evaluate the feasibility and scalability of a new business venture; and evaluate the alignment between a venture capital company and a new venture.\\n\\n\\n\\nTeaching Notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.\\n\\n\\n\\nThis case highlights the lack of resources for women and minority entrepreneurs as well as the underrepresentation of minority women in the VC industry.\\n\\n\\n\\nCSS 3: Entrepreneurship\\n\",\"PeriodicalId\":276821,\"journal\":{\"name\":\"The Case For Women\",\"volume\":\"96 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-06-22\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"The Case For Women\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1108/CFW.2020.000001\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"The Case For Women","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1108/CFW.2020.000001","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Venturing into retail: SoGal and cherry blossom intimates
Graduate or Undergraduate Entrepreneurship Majors
Entrepreneurship/Venture Capital (VC) Investing
The case highlights a women-founded venture capital firm that values investments in diverse entrepreneurs and an innovative retail business started by two minority entrepreneurs. Students will be asked whether the firm should invest in the venture and will also be asked to discuss models that may help transform the retail business into a VC-backed scalable technology business.
By the end of the discussion, students will be able to evaluate the feasibility and scalability of a new business venture; and evaluate the alignment between a venture capital company and a new venture.
Teaching Notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.
This case highlights the lack of resources for women and minority entrepreneurs as well as the underrepresentation of minority women in the VC industry.
CSS 3: Entrepreneurship
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