基于战略管理视角的财务报表分析——以美的集团为例

Ming-shun Song, M. Fu, Bixian Han, S. Yin
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摘要

本文的主要目的是通过整合战略管理和环境方面来解决传统分析方法存在的差距,建立企业财务状况质量分析理论。本文采用企业战略与财务报表分析相结合的方法,对企业的资产质量、利润和现金流量进行分析,进而对企业的战略资源配置、战略实施效果和战略支持能力进行评价。本研究表明,运用财务状况质量分析理论可以增强对企业市场拓展能力、战略布局能力和内部治理能力的评价,符合用户的要求。基于战略管理与财务报表分析之间的联系,本文建立了财务状况质量分析的理论框架。本文所建立的财务状况质量分析的理论框架,解决了传统财务分析方法和现有财务质量分析理论的局限性,为企业财务分析开辟了一条新的途径。基于分析框架,本文对美的集团的成本管理、多元化战略布局和全球突破战略三个方面进行了分析,并对企业未来的发展提出了建议。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Analysis of financial statements based on the perspective of strategic management: A case study of Midea group in China
The main purpose of this paper is to address the existing gap in traditional analysis methods by integrating strategic management and environmental aspects, and to establish a theory of quality analysis of corporate financial conditions. This paper uses the method of combining enterprise strategy and financial statement analysis to analyse the quality of assets, profit and cash flow of enterprises, and then evaluates the allocation of strategic resources, the effect of strategy implementation and the ability of strategic support. This study demonstrates that the application of the theory of financial condition quality analysis can enhance the assessment of enterprises in terms of their market expansion ability, strategic layout ability, and internal governance ability, and this approach is aligned with the requirements of users. Based on the link between strategic management and financial statement analysis, this paper establishes a theoretical framework for financial position quality analysis. The theoretical framework of financial condition quality analysis established in this paper solves the limitations of traditional financial analysis methods and existing financial quality analysis theories, and opens up a new way for corporate financial analysis. Based on the analysis framework, this paper analyses the three aspects of Midea Group's cost management, diversified strategic layout and global breakthrough strategy, and puts forward suggestions for the future development of the enterprise.
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