Perspective directions of green tourism development in Ukraine

Law of Ukraine «On Personal Farming», which declares that activities, related to the management of private farms (and rural green tourism is a structural element of the latter), does not refer to business. A positive factor in the development of the Ukrainian agritourism market is that it is built in a decentralized manner, i.e.with little or no involvement of central structures. It enables development of this type of business, taking into account the needs and problems of rural population. In addition, a rather high level of rural unemployment is a positive effect for establishment and development of rural tourism in Ukraine (49 % of the total number of registered unemployed in 2018), which forces the population to solve their own employment problems independently by developing that type of tourism.