Lenguaje cuencano en las redes sociales

With the arrival of new technologies and with them new forms of communication, the latter seems to be changing the way human beings interact. Language contains culture, it is depending on where it is spoken. While the use of these digital platforms is optional, but how far can social networks influence the culture of a group of people? This research aims to analyze two factors, the colloquialism or idiolect of Cuenca people as well as the use of spanglish. The idiolect would be to preserve culture while the Spanish would be the threat of it. For its observation, we have opted for a qualitative study model of analysis of discourse by significance with a sample of almost one hundred thousand comments, by Cuenca people, posted on the social network Facebook. The analysis corroborates the presence of colloquialism and spanglish in the networks, also the lenguAJe CuenCAno en lAs redes soC iAles 111 presence of errors the time of drawing up a writing. This work aims to broaden the field of study and include other digital platforms in order to theorize more forcefully the impact of social networks on the language and therefore the culture of a group of people.