Persepsi Mahasiswa Tentang Donor Darah: Sebuah Studi Kualitatif

The availability of blood in the city of Padang is in crisis, but the need for blood is increasing every day. This is because the number of donors is decreasing, where there is low interest in donating blood, especially among students. This study aims to explore the perceptions of Andalas University students about blood donation. The research method used is qualitative research with a descriptive approach. Data collection techniques using in-depth interviews. Participants were selected using purposive sampling by visiting student associations and around the campus, it was found that 7 Andalas University students had or had never donated blood. The data processing technique used is the 7-step colaizzi technique. The results of this study obtained 6 themes, namely knowledge related to blood donation, ambivalent perceptions related to blood donation, intentions related to blood donation, physical and psychological responses related to blood donation, internal and external barriers related to blood donation, and efforts to donate blood. Suggestion that the Blood Transfusion Unit (UTD) of the Indonesian Red Cross (PMI) Padang to conduct counseling about the perceptions, responses and barriers of participants regarding blood donation.