{"title":"美好世界书籍","authors":"Gosia Glinska, Edward D. Hess","doi":"10.1515/9780804777568-016","DOIUrl":null,"url":null,"abstract":"Appropriate for entrepreneurship and managing a small business courses. The case follows the evolution of a small business and its founders as they face the challenges of growth. They bring in an experienced CEO from outside to scale the business and deal with the issues of scaling the business model, production, and distribution while retaining the company's core as a for-profit company with a social mission.","PeriodicalId":118788,"journal":{"name":"Darden Case: Strategy (Topic)","volume":"8 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2010-04-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":"{\"title\":\"Better World Books\",\"authors\":\"Gosia Glinska, Edward D. Hess\",\"doi\":\"10.1515/9780804777568-016\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Appropriate for entrepreneurship and managing a small business courses. The case follows the evolution of a small business and its founders as they face the challenges of growth. They bring in an experienced CEO from outside to scale the business and deal with the issues of scaling the business model, production, and distribution while retaining the company's core as a for-profit company with a social mission.\",\"PeriodicalId\":118788,\"journal\":{\"name\":\"Darden Case: Strategy (Topic)\",\"volume\":\"8 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2010-04-07\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"2\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Darden Case: Strategy (Topic)\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1515/9780804777568-016\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Darden Case: Strategy (Topic)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1515/9780804777568-016","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Appropriate for entrepreneurship and managing a small business courses. The case follows the evolution of a small business and its founders as they face the challenges of growth. They bring in an experienced CEO from outside to scale the business and deal with the issues of scaling the business model, production, and distribution while retaining the company's core as a for-profit company with a social mission.
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