移动银行系统对用户满意度的直接路径建模

A. Lestari, Yudi Fernando, R. Ikhsan, Ika Sari Wahyuni-TD
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引用次数: 0

摘要

本研究考察了用户对移动银行系统的满意度,其中用户体验在信息系统设计的成功中起着至关重要的作用。网上银行用户要求审查系统并提供反馈。统计分析采用结构方程模型(SEM)分析与偏最小二乘法(PLS)。结果表明,满意度因子受系统质量、信息质量和服务质量的影响。研究还发现,信息质量对系统和服务质量有积极影响。这项研究表明,银行业需要提高手机银行的质量,如系统、信息和服务质量。此外,需要经常评估消费者银行行为,以预测用户满意度和服务竞争力。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
A Direct Path Modeling of Mobile Banking Systems on User Satisfaction
This study has examined user satisfaction with mobile banking systems where the users' experience played an essential role in the success of information systems design. The online banking users have requested to review the systems and provide feedback. The statistical analysis has been conducted using Structural Equation Modeling (SEM) analysis with Partial Least Square (PLS). The result showed that the satisfaction factor had been influenced by system quality, information quality, and service quality. The finding also found that information quality has positively influenced systems and service quality. This study suggests that the banking sector needs to improve quality in mobile banking, such as systems, information, and service qualities. In addition, frequent assessment of consumer banking behaviour is needed to predict user satisfaction and service competitiveness.
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