Identification and Analysis of Tourists' Ecological Values based on Computer Network Text Mining Technology

Through in-depth excavation and analysis of tourist network texts in many rural tourist spots, the effectiveness of the ecological civilization construction function of rural tourist destinations is analyzed, and it can be found that tourists usually follow the basics of perceptual cognition, attitude and consciousness generation, emotion and behavior transformation Logic, realize the internalization of ecological values, perform topological clustering on the reference network, and then use the text mining method to extract the topic of the network community, combine the relationship between the network communities in different time periods to analyze the technological evolution path, and add materials Take the manufacturing field as an example to conduct empirical research and increase the efficiency by 7.63%.