培训与服务质量——以澳大利亚区域餐厅为例分析

G. Cairncross, S. Wilde, L. Hutchinson
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引用次数: 7

摘要

在接待公司内纳入正式和非正式的培训程序被认为是实现可持续的感知服务质量的关键因素。然而,尽管有这种重要性,但对澳大利亚区域接待公司培训的范围、性质和决定因素所知相对较少。事实证明,对餐馆的分析尤其困难,因为许多餐馆都是澳大利亚统计局(Australian Bureau of Statistics)所称的微型企业,雇员少于5人,或者是拥有5至20名员工的小企业,在该领域几乎没有培训资源和专业知识。对新南威尔士州北部六家餐厅的调查发现,由热衷于美食和服务的经营者拥有和管理的中型精品餐厅,其培训政策比度假村等大型组织更广泛,尽管后者往往拥有更高的星级评级。显然,组织的规模和资源对正式培训战略的采用,例如入职和编制和提供正式培训手册的影响更大。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Training and Service Quality—A Case Study Analysis of Regional Australian Restaurants
The incorporation of training procedures, both formal and informal, within hospitality firms is recognised as a vital element in achieving sustainable perceived service quality. Yet, despite this importance, relatively little is known about the extent, nature and determinants of training in hospitality firms in regional Australia. Restaurants in particular have proven hard to analyse because many are what the Australian Bureau of Statistics calls micro-businesses who employ less than five staff, or are small businesses with five to twenty employees, and have little in the way of training resources and expertise in the area. An examination of six restaurants in Northern New South Wales identified that medium sized boutique operations owned and managed by operators with a passion for fine food and service had training policies that were more extensive than larger organisations such as resorts even though the latter often had a higher star rating. It was apparent that organisational size and resources had more of an effect on the adoption of formal training strategies such as induction and the establishment and provision of a formal training manual.
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