用户对移动应用的可用性、满意度和意图的感知

L. Baker-Eveleth, R. W. Stone
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引用次数: 16

摘要

移动应用程序(app)在我们的日常生活中无处不在。这项研究的重点是用户对移动应用程序有用性的看法,以及他们对用户满意度和对这些移动应用程序的意向的影响。这些数据是通过一份问卷收集的,共有121份回答,调查对象是美国一所中等规模大学就读商科课程的学生。使用结构方程模型,移动应用程序的自我效能和三个感知有用性测量中的两个显着影响满意度。手机应用的使用也促进了信息搜索和社会关系,从而影响了人们对这些应用的满意度。本文还对这些结果和结论进行了讨论。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
User's perceptions of perceived usefulness, satisfaction, and intentions of mobile application
Mobile applications (apps) have become ubiquitous in our daily lives. This research is focused on users' perceptions of mobile apps' usefulness and the influence they have on user satisfaction and intentions toward these mobile apps. The data was collected via a questionnaire, with 121 responses, by students enrolled in business courses at a medium-sized university in the USA. Using structural equation modelling, self-efficacy of mobile apps and two of the three perceived usefulness measures significantly influenced satisfaction. Mobile app use also facilitated information seeking and social relationships to influence perception of satisfaction with these apps. A discussion of these results and conclusions are also provided.
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