Optimization Of Reference Services In The Covid Pandemic At Campus Merdeka Era

The COVID-19 pandemic that shook the world in 2020 has forced changes in human life. Humans are forced to find new formulas in their activities. During this COVID-19 pandemic, all activities must continue to be carried out with strict health protocols. During this pandemic, reference services are at the forefront of communication between libraries and users. In this pandemic era, libraries face such massive challenges, so libraries can no longer delay in optimizing reference services. The research method in this paper is literature review or literature study. Researchers will put forward theories about reference services related to the covid pandemic condition and within the framework of an independent campus. Optimization of reference services that can be carried out such Mobile references service; Distance education for users; Ask Librarians; Remote libraries; Research support; Video tutorials; New Flash; Collaboration. The optimization is provide user information in implementing the independent campus program.Keywords: Reference Service, Covid-19, Campus MerdekaABSTRAKPandemi Covid-19 yang mengguncang dunia pada awal tahun 2020 telah memaksa perubahan hidup manusia. Manusia dipaksa menemukan formula baru dalam beraktivitas. Dalam masa pandemi Covid-19 ini, semua aktivitas harus tetap dijalankan dengan menaati aturan yang ketat. Perpustakaan harus mengikuti peraturan dalam memberikan layanan kepada pemustaka. Layanan referensi menjadi salah satu garda terdepan komunikasi antara perpustakaan dengan pemustaka. Di era pandemi ini, perpustakaan menghadapi tantangan yang sedemikian masif, maka perpustakaan tidak lagi dapat menunda dalam mengoptimalisasi layanan referensi. Metode penelitian dalam tulisan ini adalah kajian pustaka atau studi kepustakaan. Peneliti akan mengemukakan teori-teori tentang layanan referensi dikaitkan kondisi pandemi Covid-19 serta dalam bingkai kampus merdeka. Optimalisasi layanan referensi yang dapat dilakukan antara lain Mobile references service; Pendidikan jarak jauh bagi pemustaka; Ask librarian; Remote library; Research support; Video tutorial; New Flash / glance; Kolaborasi. Optimalisasi tersebut diharapkan dapat menjembatani kurangnya informasi pemustaka dalam melaksanakan program kampus merdeka.