{"title":"市场营销满足需求工程","authors":"M. Rossi, T. Tuunanen","doi":"10.1109/ICRE.2003.1232778","DOIUrl":null,"url":null,"abstract":"This panel aims to open up a discussion how methods and models from Marketing can help RE community to face the changing landscape of software development. The panel Chair and panelists are coming from Information Systems Science, Software Engineering and Marketing Science. The session is anticipated to address the issues associated with eliciting requirements from consumers, and how to involve them to the software engineering process. We approach the issue from RE perspective and try to connect New Product Developmentfrom Marketing to it, in order to find ways to integrate the knowledge between the disciplines.","PeriodicalId":243621,"journal":{"name":"Proceedings. 11th IEEE International Requirements Engineering Conference, 2003.","volume":"20 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2003-09-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":"{\"title\":\"Marketing meets requirements engineering\",\"authors\":\"M. Rossi, T. Tuunanen\",\"doi\":\"10.1109/ICRE.2003.1232778\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This panel aims to open up a discussion how methods and models from Marketing can help RE community to face the changing landscape of software development. The panel Chair and panelists are coming from Information Systems Science, Software Engineering and Marketing Science. The session is anticipated to address the issues associated with eliciting requirements from consumers, and how to involve them to the software engineering process. We approach the issue from RE perspective and try to connect New Product Developmentfrom Marketing to it, in order to find ways to integrate the knowledge between the disciplines.\",\"PeriodicalId\":243621,\"journal\":{\"name\":\"Proceedings. 11th IEEE International Requirements Engineering Conference, 2003.\",\"volume\":\"20 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2003-09-08\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"3\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Proceedings. 11th IEEE International Requirements Engineering Conference, 2003.\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1109/ICRE.2003.1232778\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Proceedings. 11th IEEE International Requirements Engineering Conference, 2003.","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/ICRE.2003.1232778","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
This panel aims to open up a discussion how methods and models from Marketing can help RE community to face the changing landscape of software development. The panel Chair and panelists are coming from Information Systems Science, Software Engineering and Marketing Science. The session is anticipated to address the issues associated with eliciting requirements from consumers, and how to involve them to the software engineering process. We approach the issue from RE perspective and try to connect New Product Developmentfrom Marketing to it, in order to find ways to integrate the knowledge between the disciplines.