10个新优先目的地形象对旅游学生FOMO的影响

T. A. Patria, Khrisnamurti, Wisnu Rahtomo
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引用次数: 1

摘要

“错失恐惧症”(Fear of Missing Out,简称FOMO)已经成为一种普遍特征,尤其是在z世代中。然而,关于FOMO及其与旅游目的地形象关系的研究却很少。本文的目的是分析印度尼西亚10个新的优先旅游目的地的形象如何影响旅游大学生作为Z世代的一部分,特别是与FOMO有关。本研究采用定量方法探讨目的地形象对学生FOMO的影响。采用电子问卷作为调查工具。研究结果表明,目的地形象与FOMO之间存在相对较小的线性因果关系。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The Influence of Image of 10 New Prioritized Destinations on FOMO among Tourism Students
Fear of Missing Out (FOMO) has become a common trait particularly among Generation Z. However, little research on FOMO and its relation to tourism destination image has been conducted. The objective of this paper is to analyze how image of 10 new prioritized tourist destinations in Indonesia affects Tourism college students as part of Generation Z, particularly related to FOMO. This research used a quantitative method to investigate how destination image influences students' FOMO. E-questionnaires were used as a survey instrument. Results of the study suggest that there is a relatively small linear causal relationship between destination image and FOMO.
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