Games That Let Go: Thriving in a Decentralized Future

In the early years of video games – arcade and home console – a given player could reasonably play every video game of note released in year and still have time for other hobbies. In 2022,10,963 games were released on the Steam platform alone. The scale of video games that enter the market in a given year now radically outstrip the ability of organized, monolithic gaming media to keep up with them. This “viewpoint” essay addresses how content creators can approach the decentralization of gaming culture through the lens of identity and authenticity, while reviewing incoming technologies that support this transition. Communication protocols for trustworthy digital certification, AI-assisted content creation tools, cloud technologies, and a transition from content moderation to user-centered governance – all will play a part in the coming transition to collective sense-making of these now highly complex game markets. Finally, the essay considers new audiences that will support a greater diversity of perspectives in independent game companies who can directly reach and engage players who share their specific experiences and interests.