Research on Guilin Cultural and Creative Products Development Based on Clustering Algorithm

At present, the clustering algorithm in big data is widely used in pattern extraction and cultural and creative design. Guilin is a city with rich regional context, and its urban color has high representativeness and research value. This paper aims to explore the use of clustering method to extract the color information and patterns of Guilin, and guide the design and development of cultural and creative products in Guilin. Use clustering algorithm to identify the visual perception of urban color, and then use k-means clustering method to scientifically extract the color of the picture, and establish a color network model to find out the relationship between the main color, auxiliary color and color matching of urban style, so as to bring enlightenment to the color matching scheme of Guilin urban cultural and creative products.