一个商业生态系统驱动的市场分析:绿色建筑市场潜力大

Zheng Ma, Joy Billanes, B. Jørgensen
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引用次数: 16

摘要

由于全球新兴的明亮绿色建筑市场巨大,本文旨在开发一种商业生态系统驱动的市场分析方法来调查明亮绿色建筑市场。本文提出了业务生态系统驱动的五步市场分析方法(业务领域定义、利益相关者列表、价值链整合、关系映射和自我创新生态系统映射)。研究发现,建筑能源技术技术的开发和应用是全球化的,市场需求是相对本地化的,全球-地方因素影响着市场结构。市场参与者可以是参与和合作建设项目的本地和国际利益相关者。本文还发现,由于当前市场需求、技术成熟度和未来趋势之间的差距,建筑的可扩展性应考虑到建筑设计。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
A business ecosystem driven market analysis: The bright green building market potential
Due to the huge globally emerging market of the bright green buildings, this paper aims to develop a business-ecosystem driven market analysis approach for the investigation of the bright green building market. This paper develops a five-steps business-ecosystem driven market analysis (definition of the business domain, stakeholder listing, integration of the value chain, relationship mapping, and ego innovation ecosystem mapping.). This paper finds the global-local matters influence the market structure, which the technologies for building energy technology are developed and employed globally, and the market demand is comparatively localized. The market players can be both local and international stakeholders who involve and collaborate for the building projects. This paper also finds that the building extensibility should be considered into the building design due to the gap between current market demand, technology readiness and future trends.
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