虚拟营销工具对现代企业传播活动的影响

E. Aleshin, E. Yakubenko
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引用次数: 0

摘要

本文将对数字化环境下的企业传播活动进行分析,找出哪些理论和实践规定最深刻、最充分地体现了现代数字化手段的企业传播活动的数字化工具。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The impact of virtual marketing tools on the communication activities of a modern enterprise
In this article, we will analyze the communication activities of an enterprise in a digital environment in order to find out which theoretical and practical provisions most deeply and fully reflect the digital tools of modern digital means of enterprise communication activities.
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