Commentary: The land of insurmountable opportunities

Denniston, R. (2015). Commentary: The land of insurmountable opportunities.  The International Journal Of Alcohol And Drug Research, 4 (2), 97-99. doi: http://dx.doi.org/10.7895/ijadr.v4i2.207 Much is known about how to change alcohol policy to reduce harm, but despite the evidence little action has been taken at the national level in the United States. Government officials have shown little interest in putting prevention research results to work. The influence of the alcohol industry on policy-makers combined with free market ideology has thwarted change despite the efforts of advocacy groups working to reduce harm. The role of the alcohol industry at the national and international level serves as a powerful deterrent to policy change.