Social Projects in the Activities of Commercial Enterprises and Organizations: Implementation Features

The paper points to the actualisation of the issues of social responsibility of enterprises and organizations operating in the context of the development of a socially-oriented economy and the use of social design in this regard as a tool for the implementation of social goals and programs in the context of the project management concept used. The work aims to obtain information about the possibility of implementing social projects by economic entities based on the experience of their implementation in the practice of managing economic entities. The study's working hypothesis assumes the importance and possibility of implementing social projects in the activities of organizations engaged in entrepreneurial activity both from the point of view of social and from the standpoint of economic efficiency. The assessment of the implemented social projects in the activities of a distribution company of regional significance allowed us to verify the reliability of the hypothesis put forward to identify problematic aspects of social design at the organizational level.