{"title":"从视觉素养角度分析电影海报","authors":"Aysun Erzi̇ncan","doi":"10.14744/ysbed.2022.00016","DOIUrl":null,"url":null,"abstract":"It is possible to list many important titles among the causes of social change. However, placing technology at the top of this list will be the situation that best defines the social structure today. For this reason, cinema, which is the oldest in the field of visual arts and includes all other components, has a special importance. Cinema films are introduced to the audience through posters. This is where graphic design comes into play. Visual communication language is created between the audience and the film with the visual elements used in the poster designs. Symbols, visual materials and signs used in this language, which will be included in poster designs, should be expressed more effectively and clearly than other means of communication, since they are universal. Posters should be more creative than any other poster in order to reflect the entirety of the plot covered in the script. Within the framework of the resources reached, the analysis of the posters of Medianeras, A","PeriodicalId":304357,"journal":{"name":"Yıldız Sosyal Bilimler Enstitüsü Dergisi","volume":"56 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Analysis of movie posters in terms of visual literacy\",\"authors\":\"Aysun Erzi̇ncan\",\"doi\":\"10.14744/ysbed.2022.00016\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"It is possible to list many important titles among the causes of social change. However, placing technology at the top of this list will be the situation that best defines the social structure today. For this reason, cinema, which is the oldest in the field of visual arts and includes all other components, has a special importance. Cinema films are introduced to the audience through posters. This is where graphic design comes into play. Visual communication language is created between the audience and the film with the visual elements used in the poster designs. Symbols, visual materials and signs used in this language, which will be included in poster designs, should be expressed more effectively and clearly than other means of communication, since they are universal. Posters should be more creative than any other poster in order to reflect the entirety of the plot covered in the script. Within the framework of the resources reached, the analysis of the posters of Medianeras, A\",\"PeriodicalId\":304357,\"journal\":{\"name\":\"Yıldız Sosyal Bilimler Enstitüsü Dergisi\",\"volume\":\"56 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"1900-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Yıldız Sosyal Bilimler Enstitüsü Dergisi\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.14744/ysbed.2022.00016\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Yıldız Sosyal Bilimler Enstitüsü Dergisi","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.14744/ysbed.2022.00016","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
摘要
在社会变革的原因中可以列出许多重要的标题。然而,把技术放在这个列表的顶端将是最好地定义当今社会结构的情况。因此,电影作为视觉艺术领域中最古老的,包括所有其他组成部分,具有特殊的重要性。电影是通过海报介绍给观众的。这就是图形设计发挥作用的地方。通过海报设计中的视觉元素,创造观众与电影之间的视觉沟通语言。将包括在海报设计中的以这种语言使用的符号、视觉材料和标志应比其他通讯手段更有效和清楚地表达,因为它们是通用的。海报应该比任何其他海报更有创意,以反映剧本所涵盖的整个情节。在获得的资源框架内,对Medianeras, A
Analysis of movie posters in terms of visual literacy
It is possible to list many important titles among the causes of social change. However, placing technology at the top of this list will be the situation that best defines the social structure today. For this reason, cinema, which is the oldest in the field of visual arts and includes all other components, has a special importance. Cinema films are introduced to the audience through posters. This is where graphic design comes into play. Visual communication language is created between the audience and the film with the visual elements used in the poster designs. Symbols, visual materials and signs used in this language, which will be included in poster designs, should be expressed more effectively and clearly than other means of communication, since they are universal. Posters should be more creative than any other poster in order to reflect the entirety of the plot covered in the script. Within the framework of the resources reached, the analysis of the posters of Medianeras, A