Redes sociales en jóvenes y adultos mayores cuencanos

Social networks as a mass medium of interaction have a large audience, but their use varies according to the age of the users. This work seeks above all to show the use of young and old people in social networks knowing the range of incompatibility that exists. It is based on the qualitative analysis that was carried out through the 50 interviews used as a data collection technique, applied to a sample of 25 young people and 25 older adults from Cuenca. The analysis presents the existence of an inequality of use and knowledge in Facebook, Instagram and WhatsApp of older adults in comparison to younger adults. This research reflects that in the Cuenca community, young people are the ones who predominate in the social networking arena while older adults are at a disadvantage; this was a necessary study because the lack of similar documents prevented the comparison of results. redes soC iAles en JóVenes y AdulTos mAyores CuenCAnos