How to develop technology roadmaps? The case of a Hospital Automation Company

This paper presents the results of research conducted in a hospital automation company. The research examined the importance of innovation and technology management processes for small companies and how these factors can be developed more successfully. The paper proposes the use of a Technology Roadmapping (TRM) method to assist these companies in the management of their technology processes to better understand the economic and social context in which they operate and to better exploit market opportunities. The results show that Technology Roadmapping can assist these companies in management support and technological planning while exploring and sharing the connection between technological resources, organizational goals and environmental changes. This research addresses the lack of studies on conducting TRM and details the importance of the method.