{"title":"Implementasi Strategi Layanan Teknologi Digital Banking dan Service Quality dalam Perspektif Nasabah pada Perbankan Syariah (Study kasus pada Bank Syariah Mandiri KCP Tomang)","authors":"Sukron Mamun, Tri Hadmiatin Ningsih","doi":"10.37366/JESPB.V6I02.249","DOIUrl":null,"url":null,"abstract":"In banking, service delivery is related to development real technology including Internet Banking, Phone banking, SMS Banking, Mobile Banking, ATM, and Service Quality, namely services provided by human resources in this case CS (Customer Service) such as interactions directly by providing services directly with good like service in good, polite and friendly language, it can improving banking quality in improving service quality towards customers. The research method that will be used in this research is descriptive method with a case study approach. The research that researchers made using a qualitative approach. Data collection techniques through: study literature, interviews, documentation, and observations. Based on the results interviews conducted, it can be concluded that implementation technology service strategy Digital Banking at Bank Syariah Mandiri KCP Tomang has implemented four main dimensions of Digital Banking (E-Serqual), meanwhile from the observation of the implementation of the Quality Service (Quality of service) given Customer Service Bank Syariah Mandiri KCP Tomang to customers, Customer Service has implemented 10 dimensions in its service to customers, apart from that based on the conclusion of the interview that Customer Service has also been guided by the five dimensions of service, this is based from the customer's perspective on the implementation of Quality Service (Quality services) provided by Customer Service at Bank Syariah Mandiri KCP Tomang and confirmed by the observations of researchers that all indicators are considered highly good and very satisfying.","PeriodicalId":142507,"journal":{"name":"Jurnal Ekonomi Syariah Pelita Bangsa","volume":"27 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Jurnal Ekonomi Syariah Pelita Bangsa","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.37366/JESPB.V6I02.249","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
摘要
在银行业务中,服务交付涉及到互联网银行、电话银行、短信银行、手机银行、ATM等实体技术的开发,以及服务质量,即人力资源在本例中提供的服务CS (Customer service),例如用良好、礼貌和友好的语言直接提供服务,直接与良好的服务进行互动,从而在提高对客户的服务质量中提高银行质量。本研究将使用的研究方法是案例研究法的描述性方法。研究人员使用定性方法进行的研究。数据收集技术通过:研究文献,访谈,文件,和观察。根据所进行的结果访谈,可以得出结论,实施技术服务战略的数字银行在伊斯兰曼迪里KCP托曼银行已经实施了数字银行的四个主要维度(E-Serqual),同时从实施质量服务(Quality of service)的观察客户服务伊斯兰曼迪里KCP托曼银行给客户,客户服务已经实施了10个维度的服务给客户。除了基于访谈的结论,客户服务也受到服务的五个维度的指导,这是基于客户的角度对实施质量服务(优质服务)提供的客户服务在银行伊斯兰曼迪里KCP托曼,并通过研究人员的观察证实,所有指标都被认为是非常好的,非常令人满意。
Implementasi Strategi Layanan Teknologi Digital Banking dan Service Quality dalam Perspektif Nasabah pada Perbankan Syariah (Study kasus pada Bank Syariah Mandiri KCP Tomang)
In banking, service delivery is related to development real technology including Internet Banking, Phone banking, SMS Banking, Mobile Banking, ATM, and Service Quality, namely services provided by human resources in this case CS (Customer Service) such as interactions directly by providing services directly with good like service in good, polite and friendly language, it can improving banking quality in improving service quality towards customers. The research method that will be used in this research is descriptive method with a case study approach. The research that researchers made using a qualitative approach. Data collection techniques through: study literature, interviews, documentation, and observations. Based on the results interviews conducted, it can be concluded that implementation technology service strategy Digital Banking at Bank Syariah Mandiri KCP Tomang has implemented four main dimensions of Digital Banking (E-Serqual), meanwhile from the observation of the implementation of the Quality Service (Quality of service) given Customer Service Bank Syariah Mandiri KCP Tomang to customers, Customer Service has implemented 10 dimensions in its service to customers, apart from that based on the conclusion of the interview that Customer Service has also been guided by the five dimensions of service, this is based from the customer's perspective on the implementation of Quality Service (Quality services) provided by Customer Service at Bank Syariah Mandiri KCP Tomang and confirmed by the observations of researchers that all indicators are considered highly good and very satisfying.