The Impact of COVID-19 on Tourism Businesses in South Sulawesi

The COVID-19 virus spreads massively and rapidly so that it is categorized as a pandemic. The Indonesia government then implemented several ways to limit mobility such as social distancing, quarantine, and Isolation (PSBB) as a way to overcome the spread of COVID-19. This limitation of mobility has subsequently become a disruption in the social, economic, and political fields and tourism is the first and most impactful sector area. This research aims how the spread of COVID-19 affect businesses in the tourism industry in South Sulawesi. The research method uses descriptive qualitative approach by adapting and modifying Financial Impact dan Non-Financial Impact from Business Impact Analysis parameter. The research focused on 2 travel agency and 2 local governments. We grouped and compared each unit then looked at the impact of the spread of COVID-19 on these units. The travel agency units were selected by looking at scope and business model from and the 2 local governments were selected by looking at national and local ranking of destinations. The results of the study concluded that the COVID-19 pandemic had a bad impact on South Sulawesi’s businesses tourism both financially and non-financially. Keywords—COVID-19, tourism, business impact