A RESEARCH ON THE EVALUATION OF THE PERSPECTIVES OF ENTERPRISES ON ACCOUNTING PROFESSION AND PROFESSIONAL MEMBERS

Accounting is a career built on a shared goal, teamwork, adherence to professional standards and ethics, and a human aspect at its center. There is a common misconception concerning the accounting profession. Accounting is viewed as a mediator for the calculation and collection of taxes on behalf of the state. The purpose of this research is to investigate the perspectives and perceptions of accounting firms and accounting professionals in Diyarbakir. Face-to-face surveys of companies were conducted for this reason. According to the findings of the survey, the majority of businesses have changed accounting professionals within the last ten years. Accounting professionals are believed to aid organisations in practically every area conceivable. Accounting professionals, in particular, consider themselves to be financial counselors. It is mentioned that the taxpayers' accounting information is inadequate, and they wish to improve in this area. Additionally, it believes that the fees paid by businesses to accounting specialists are enough. Accounting specialists are frequently used by organisations to assist them with tax and financial concerns. It is assumed that the majority of participants' accounting expertise matches the demand in financial affairs, but there is little need for production issues. The majority of participants were found to meet with accounting experts once a month. It is commonly concluded that these calls are made over the phone. In summary, accounting information has been discovered to be utilised in practically every aspect of business. Furthermore, accountants are seen as financial consultants by taxpayers.