把你的钱放在屏幕上而不是地板上

K. Geiger
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引用次数: 2

摘要

全球动画产业的竞争一如既往,市场无情,观众无情,利润微薄。然而,独立制作公司和大型制作公司似乎都满足于烧钱(和人力),好像他们有多余的资源。令人惊讶的是,这种浪费不仅普遍存在,而且被接受。这不仅是不负责任的,也是不可持续的。它也很容易通过清晰的评估和知情的行动来解决。本课程直接解决了常见的生产动机和陷阱。它检查了作为所有生产(日)功能基础的人为因素和组织考虑。它继续涵盖工作流程的考虑和策略,平衡的建立(和侵蚀),常见的启发式假设和错误,以及工作室环境中清晰度和适应性的重要性。一系列生产的“黄金法则”,进入平衡管道的特点,并概述了柔性和鲁棒的非线性生产管道。最后,从组织性、灵活性和透明性的角度对资产管理进行审查。演讲以微观/宏观的视角总结了这些部分的生产范式,并将其协同编排成一个实用而卓越的整体。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Keeping your money on the screen & off the floor
The global animation industry is as competitive as ever, with merciless markets, unforgiving audiences and miniscule profit margins. Yet independent and major productions alike seem content to burn through money (and people) as though they have resources to spare. Amazingly, this waste is not only pervasive, it is accepted. Not only is this irresponsible, it is unsustainable. It is also easily addressed through clear-minded assessment and informed action. This course squarely addresses common production motivations and pitfalls. It examines the human factors and organizational considerations that are the foundation of all production (dys)function. It proceeds to cover workflow considerations and strategies, the establishment (and erosion) of balance, common heuristic assumptions and errors, and the importance of clarity and adaptation within the studio environment. A series of "Golden Rules" for production segues into the characteristics of a balanced pipeline and an overview of a flexible and robust nonlinear production pipeline. Finally, asset management is reviewed with an eye towards organization, flexibility, and transparency. The presentation concludes with a micro/macro view on the production paradigm and synergistic orchestration of these parts into a practical yet transcendent whole.
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