Social Media in Journalism

Social media has become a vital part of news gathering and journalism with experts, citizens, and members of the media using networks to disseminate the news, report on breaking news, and find information. This course will teach journalism students how to create and maintain a professional presence on social media Students will select a beat to follow and report on for the duration of the course in the form of an ongoing class project. Students will learn to use social media to enhance their reporting, build their personal brand, and drive traffic to their stories. This curriculum incorporates readings from a variety of sources, opinions from various media outlets, and online video courses from HootSuite University. The curriculum takes a " flipped classroom " approach with the intent of students learning the lesson at home before class in order to collaborate about the application and theory in-class. HootSuite University offers online and on-demand education about social media, and is available to professors and higher ed students for free as part of the HootSuite University Higher Education Program: hootsuite.com/higher-ed By the completion of this course, students will be able to: