媒体控制和家庭价值观的保护:埃及女性抖音用户当前做法的案例研究

Ahmed Ghazal, Passent Tantawi
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引用次数: 0

摘要

在新冠肺炎疫情期间,抖音视频在全球范围内的使用和分享有所增加。与此同时,2018年的《网络犯罪法》已经启动,针对埃及所谓的女性抖音用户,她们因违反“家庭价值观”和“煽动放荡”而被指控和逮捕。舆论表示,媒体控制是一个灰色地带,其中包括对这些违规行为的模糊描述。社会审查在社交媒体平台上迅速传播,引发了一场关于起诉这些女性的辩论。本文是一个案例研究,探讨了埃及女性TikTok用户的游戏行为。通过采用内容分析的方法,它试图找出用户是否抵制或适应严格的媒体控制。调查结果显示,女性抖音用户采用这种行为有几个动机,比如害怕错过(FoMO)和自我表达。观众们认为抖音女性的行为是不道德的,他们不公平地评价女性的游戏行为,而是利用社会活动标签和生成内容,对女性进行性别压迫。该研究强调了抖音女性用户目前为适应模糊的“埃及家庭价值观和道德”而采取的关键做法。无论是模仿表情包、表演还是唱歌,女性TikTok用户一直在仔细考虑自己保守的文化背景,以避免之前女性TikTok用户面临的严重后果。此外,女性抖音用户不愿大胆抵制埃及严格的媒体控制。他们没有使用有争议的性感,而是利用幽默来吸引浏览量,并利用平台的娱乐性质。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Media control and the protection of family values: Case study of the current practices of women TikTok users in Egypt
During the COVID-19 pandemic, there has been a rise of TikTok video usage and sharing worldwide. Meanwhile, the 2018 Cyber Crime Law has been activated against the so-called women TikTokers in Egypt who were accused and arrested for violating ‘family values’ and ‘inflaming debauchery’. Public opinion expressed that media control is a grey area that includes ambiguous description of these violations. Social scrutiny became viral on social media platforms, inciting a debate over the prosecution of those women. This article is a case study that explores the play behaviour of women TikTok users in Egypt. Through employing a content analysis method, it seeks to find out whether users resist or adapt to the strict media control. Findings revealed that women TikTok users have several motives for their adopted behaviours, such as the fear of missing out (FoMO) and self-expression. Audiences who interpreted the behaviours TikTok women adopted as immoral used hashtags for social activism and generated content to oppress women based on gender rather than fairly evaluating their play behaviours. The research highlights key practices that women TikTok users are currently using in order to adapt to the vague ‘Egyptian family values and morals’. Whether mimicking a meme, performing and/or singing, women TikTok users have been considering their conservative cultural context carefully to avoid the severe consequences that pervious women TikTokers have faced. Furthermore, women TikTok users are reluctant to boldly resist the strict media control in Egypt. Instead of using controversial sex appeal, they resort to using humour for garnering views and utilizing the platform’s entertainment nature.
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