企业社会责任与客户忠诚:一个伊斯兰银行业的模型

W. A. Aziz
{"title":"企业社会责任与客户忠诚:一个伊斯兰银行业的模型","authors":"W. A. Aziz","doi":"10.1109/SIBF56821.2022.9939865","DOIUrl":null,"url":null,"abstract":"Clients need to show more support for Islamic financial services in order to provide the Islamic banking sector the fortitude and competitiveness it needs to thrive. This study evaluates the influence that Islamic banks play in corporate social responsibility (CSR) in affecting customer loyalty, both individually and via the integrated roles of image, trust, satisfaction, and reputation. The study does so by focusing on a number of social activities. These avenues investigate how Corporate Social Responsibility (CSR) might make consumers of Islamic banks pleased, persuaded, happy, astounded, and eventually loyal. The empirical investigation using partial least square structural equation modeling with a sample size of 283 individuals revealed that CSR had direct and beneficial effects on loyalty. Indirectly, the connection between these two elements is meaningless because of the serial roles of image-reputation and satisfaction-reputation; nevertheless, the relationship is meaningful because of the single role of reputation and the serial role of trust-reputation. An improved version of a prediction model for the level of client loyalty in Islamic banking has been produced as a consequence of this research. The practical application comes in the significance of establishing CSR in order to build trust and reputation, which will eventually result in an increase in client loyalty toward Islamic banks.","PeriodicalId":103733,"journal":{"name":"2022 International Conference on Sustainable Islamic Business and Finance (SIBF)","volume":"47 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2022-10-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Corporate Social Responsibility and Customer Loyalty: A Model of Islamic Banking Sector\",\"authors\":\"W. A. Aziz\",\"doi\":\"10.1109/SIBF56821.2022.9939865\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Clients need to show more support for Islamic financial services in order to provide the Islamic banking sector the fortitude and competitiveness it needs to thrive. This study evaluates the influence that Islamic banks play in corporate social responsibility (CSR) in affecting customer loyalty, both individually and via the integrated roles of image, trust, satisfaction, and reputation. The study does so by focusing on a number of social activities. These avenues investigate how Corporate Social Responsibility (CSR) might make consumers of Islamic banks pleased, persuaded, happy, astounded, and eventually loyal. The empirical investigation using partial least square structural equation modeling with a sample size of 283 individuals revealed that CSR had direct and beneficial effects on loyalty. Indirectly, the connection between these two elements is meaningless because of the serial roles of image-reputation and satisfaction-reputation; nevertheless, the relationship is meaningful because of the single role of reputation and the serial role of trust-reputation. An improved version of a prediction model for the level of client loyalty in Islamic banking has been produced as a consequence of this research. The practical application comes in the significance of establishing CSR in order to build trust and reputation, which will eventually result in an increase in client loyalty toward Islamic banks.\",\"PeriodicalId\":103733,\"journal\":{\"name\":\"2022 International Conference on Sustainable Islamic Business and Finance (SIBF)\",\"volume\":\"47 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2022-10-11\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"2022 International Conference on Sustainable Islamic Business and Finance (SIBF)\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1109/SIBF56821.2022.9939865\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"2022 International Conference on Sustainable Islamic Business and Finance (SIBF)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/SIBF56821.2022.9939865","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0

摘要

客户需要对伊斯兰金融服务表现出更多的支持,以便为伊斯兰银行业提供蓬勃发展所需的毅力和竞争力。本研究评估了伊斯兰银行在企业社会责任(CSR)中对客户忠诚度的影响,无论是单独的还是通过形象、信任、满意度和声誉的综合作用。这项研究通过关注一些社会活动来做到这一点。这些途径调查了企业社会责任(CSR)如何使伊斯兰银行的消费者感到满意、被说服、高兴、震惊,并最终忠诚。采用偏最小二乘结构方程模型对283名个体进行实证研究,发现企业社会责任对企业忠诚有直接的、有益的影响。间接地,这两个要素之间的联系是没有意义的,因为形象-声誉和满意-声誉的一系列作用;然而,由于声誉的单一作用和信任-声誉的连续作用,这种关系是有意义的。作为这项研究的结果,伊斯兰银行客户忠诚度水平预测模型的改进版本已经产生。实际应用在于建立企业社会责任对于建立信任和声誉的重要性,这最终将导致客户对伊斯兰银行的忠诚度增加。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Corporate Social Responsibility and Customer Loyalty: A Model of Islamic Banking Sector
Clients need to show more support for Islamic financial services in order to provide the Islamic banking sector the fortitude and competitiveness it needs to thrive. This study evaluates the influence that Islamic banks play in corporate social responsibility (CSR) in affecting customer loyalty, both individually and via the integrated roles of image, trust, satisfaction, and reputation. The study does so by focusing on a number of social activities. These avenues investigate how Corporate Social Responsibility (CSR) might make consumers of Islamic banks pleased, persuaded, happy, astounded, and eventually loyal. The empirical investigation using partial least square structural equation modeling with a sample size of 283 individuals revealed that CSR had direct and beneficial effects on loyalty. Indirectly, the connection between these two elements is meaningless because of the serial roles of image-reputation and satisfaction-reputation; nevertheless, the relationship is meaningful because of the single role of reputation and the serial role of trust-reputation. An improved version of a prediction model for the level of client loyalty in Islamic banking has been produced as a consequence of this research. The practical application comes in the significance of establishing CSR in order to build trust and reputation, which will eventually result in an increase in client loyalty toward Islamic banks.
求助全文
通过发布文献求助,成功后即可免费获取论文全文。 去求助
来源期刊
自引率
0.00%
发文量
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信