The Implementation Path of Network Ideological and Political Education in the Era of Big Data

With the continuous improvement of the level of information construction, data resources are showing exponential growth, leading us into the era of big data. It provides a platform for ideological education and moral character education for college students on the Internet. Network ideological and political education in the era of big data faces problems such as weak data awareness in schools, lack of data literacy, and lack of unified and effective management of data. It is recommended to use data mining technology to improve the aspects of integrating student behavior data information on each platform, monitoring student behavior data, visualizing student behavior data, and building a big data analysis and early warning management platform for student network behavior, timely monitoring and solving problems, grasping the development trend of network ideological and political education problems in real-time, and improving the level of public opinion guidance.