{"title":"住宅净资产营销程序(FLPP)","authors":"Fathur Rahman Ansori, Nurul Inayah","doi":"10.47467/alkharaj.v4i1.391","DOIUrl":null,"url":null,"abstract":" \nThe purpose of this study was to determine the Marketing Process of Home Ownership Credit for Housing Financing Liquidity Facility (FLPP) at PT. Bank Sumut Syariah KCPSy Kisaran. This study used a qualitative descriptive method with interview techniques. The results show that the development of the number of customers of the KPR FLPP PT. Bank of North Sumatra, Sharia Branch, the range of 2019-2020 has decreased. PT Bank Sumut Kisaran Syariah Branch in 2016 reached 110 customers, then in 2017 there was an increase of 13 customers to 123 customers, in 2018 there was an increase of 17 customers to 139 customers. Therefore, the problems faced by PT. Bank Sumut Syariah Kisaran is how the Housing Financing Liquidity Facility Product (FLPP) can develop in the middle to upper and middle society.","PeriodicalId":286012,"journal":{"name":"Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah","volume":"1 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-06-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Prosedur Pemasaran Kredit Kepemilikan Rumah Fasilitas Likuiditas Pembiyaan Perumahan (FLPP)\",\"authors\":\"Fathur Rahman Ansori, Nurul Inayah\",\"doi\":\"10.47467/alkharaj.v4i1.391\",\"DOIUrl\":null,\"url\":null,\"abstract\":\" \\nThe purpose of this study was to determine the Marketing Process of Home Ownership Credit for Housing Financing Liquidity Facility (FLPP) at PT. Bank Sumut Syariah KCPSy Kisaran. This study used a qualitative descriptive method with interview techniques. The results show that the development of the number of customers of the KPR FLPP PT. Bank of North Sumatra, Sharia Branch, the range of 2019-2020 has decreased. PT Bank Sumut Kisaran Syariah Branch in 2016 reached 110 customers, then in 2017 there was an increase of 13 customers to 123 customers, in 2018 there was an increase of 17 customers to 139 customers. Therefore, the problems faced by PT. Bank Sumut Syariah Kisaran is how the Housing Financing Liquidity Facility Product (FLPP) can develop in the middle to upper and middle society.\",\"PeriodicalId\":286012,\"journal\":{\"name\":\"Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah\",\"volume\":\"1 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-06-24\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.47467/alkharaj.v4i1.391\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.47467/alkharaj.v4i1.391","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
摘要
本研究的目的是确定泰国苏玛银行(Sumut Syariah KCPSy Kisaran)住房融资流动性工具(FLPP)的自置居所信贷营销过程。本研究采用访谈法定性描述方法。结果表明，KPR FLPP PT. Bank of North Sumatra, Sharia Branch的客户发展数量，在2019-2020年的幅度有所下降。PT银行Sumut Kisaran伊斯兰分行在2016年达到110个客户，然后在2017年增加了13个客户到123个客户，在2018年增加了17个客户到139个客户。因此，住房融资流动性便利产品(FLPP)如何在中上层社会发展，是泰国苏玛银行面临的问题。
Prosedur Pemasaran Kredit Kepemilikan Rumah Fasilitas Likuiditas Pembiyaan Perumahan (FLPP)
The purpose of this study was to determine the Marketing Process of Home Ownership Credit for Housing Financing Liquidity Facility (FLPP) at PT. Bank Sumut Syariah KCPSy Kisaran. This study used a qualitative descriptive method with interview techniques. The results show that the development of the number of customers of the KPR FLPP PT. Bank of North Sumatra, Sharia Branch, the range of 2019-2020 has decreased. PT Bank Sumut Kisaran Syariah Branch in 2016 reached 110 customers, then in 2017 there was an increase of 13 customers to 123 customers, in 2018 there was an increase of 17 customers to 139 customers. Therefore, the problems faced by PT. Bank Sumut Syariah Kisaran is how the Housing Financing Liquidity Facility Product (FLPP) can develop in the middle to upper and middle society.
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