知识产权市场的议价能力:来自许可合同条款的证据

Gaurav Kankanhalli, Alan P. Kwan
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引用次数: 1

摘要

我们研究了一个新的知识产权(IP)许可协议数据库,这些协议来自于上市公司的文件,其中很大一部分公司(最初)以编辑条款披露。与IP质量单独决定IP定价的基准相反,我们认为议价能力起着关键作用,并解释了观察到的版税费率的几种模式。拥有差异化技术和高市场支撑力的许可方收取较高的特许权使用费,而比竞争对手大的许可方支付较低的特许权使用费。许可方要求对排他性等合同特征收取额外的版税。最后,我们使用这个框架和设置来理解不披露的定价含义:许可人在以较低的版税费率进行交易时进行编辑,这与为未来的谈判保留议价能力相一致。我们的研究结果为创新者保密提供了新的解释,并为转让定价和专利诉讼提供了一些实用的建议。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Bargaining Power in the Market for Intellectual Property: Evidence from Licensing Contract Terms
We study a novel database of intellectual property (IP) licensing agreements sourced from filings made by publicly-listed corporations, a large fraction of which firms (initially) disclose with redacted terms. In contrast to the benchmark that IP quality alone determines the pricing of IP, we argue that bargaining power plays a critical role and explains several patterns in observed royalty rates. Licensors with differentiated technology and high market power charge higher royalty rates, while larger-than-rival licensees pay lower royalty rates. Licensors command premium royalty rates for contractual features such as exclusivity. Finally, we employ this framework and setting to understand pricing implications of non-disclosure: licensors redact when they transact at lower royalty rates, consistent with preserving bargaining power for future negotiations. Our findings offer a new explanation for innovator secrecy and have several practical takeaways for transfer pricing and patent litigation.
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