{"title":"《Legends of descent:基于广告的windows phone游戏分析","authors":"Ian Obermiller, Sam Bayless","doi":"10.1145/2342480.2342482","DOIUrl":null,"url":null,"abstract":"Legends of Descent is an ad-supported roleplaying game on the Windows Phone platform. With over 128,000 downloads and thousands of game sessions per day, it provides a unique platform to analyze user gameplay patterns and behavior. Surprising insights around user sessions, advertising performance, and network connectivity were uncovered through analysis of data collected via custom instrumentation code. Six months after publishing world-wide, we revisit the original analytics framework and identify areas of the game's design that we would modify given the new information.","PeriodicalId":125103,"journal":{"name":"MobileGames '12","volume":"1 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2012-08-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":"{\"title\":\"Legends of descent: analytics in an ad-supported windows phone game\",\"authors\":\"Ian Obermiller, Sam Bayless\",\"doi\":\"10.1145/2342480.2342482\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Legends of Descent is an ad-supported roleplaying game on the Windows Phone platform. With over 128,000 downloads and thousands of game sessions per day, it provides a unique platform to analyze user gameplay patterns and behavior. Surprising insights around user sessions, advertising performance, and network connectivity were uncovered through analysis of data collected via custom instrumentation code. Six months after publishing world-wide, we revisit the original analytics framework and identify areas of the game's design that we would modify given the new information.\",\"PeriodicalId\":125103,\"journal\":{\"name\":\"MobileGames '12\",\"volume\":\"1 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2012-08-13\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"2\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"MobileGames '12\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1145/2342480.2342482\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"MobileGames '12","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1145/2342480.2342482","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 2
摘要
《Legends of Descent》是一款基于Windows Phone平台的广告角色扮演游戏。它拥有超过12.8万次的下载量和每天数千次的游戏会话，为分析用户游戏模式和行为提供了一个独特的平台。通过分析通过定制工具代码收集的数据，发现了关于用户会话、广告效果和网络连接的惊人见解。在全球发行6个月后，我们重新审视了最初的分析框架，并根据新信息确定了我们需要修改的游戏设计领域。
Legends of descent: analytics in an ad-supported windows phone game
Legends of Descent is an ad-supported roleplaying game on the Windows Phone platform. With over 128,000 downloads and thousands of game sessions per day, it provides a unique platform to analyze user gameplay patterns and behavior. Surprising insights around user sessions, advertising performance, and network connectivity were uncovered through analysis of data collected via custom instrumentation code. Six months after publishing world-wide, we revisit the original analytics framework and identify areas of the game's design that we would modify given the new information.
求助内容：
应助结果提醒方式：
京公网安备 11010802042870号
