结合方面的产品相关问题的评论感知答案预测

Qian Yu, Wai Lam
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引用次数: 31

摘要

在电子商务网站中,有用户提出产品相关问题的平台,有经验的客户可以自愿提供答案。在用户提出的问题中,有很大一部分是“是”和“否”的问题,反映了用户希望知道产品是否能满足某种标准或满足某种期望。在这种情况下,问答(QA)方法和社区问答(Community Question answer)方法都不适合预测新问题的答案。原因是问题与产品相关,其中许多问题与用户体验和主观意见有关。除了现有的问答对,用户的书面评论可以为答案预测提供有用的线索。在本文中,我们提出了一个新的框架,可以解决与产品相关问题的评论感知答案预测任务。该框架中的方面分析模型通过三阶自动编码器学习潜在方面以及特定于方面的评论嵌入。这种学习模型的一个优点是,它可以为新问题生成特定于方面的表示。我们框架中的预测答案模型,从现有的问题、答案和评论中共同学习,能够综合考虑各个方面,预测新的是-否问题的答案。此外,我们的框架可以根据相关方面提供支持性评论,作为可解释答案的信息。基于大型电子商务QA数据集的15种不同产品类别的实验结果证明了该框架的有效性。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Review-Aware Answer Prediction for Product-Related Questions Incorporating Aspects
In E-commerce sites, there are platforms for users to pose product-related questions and experienced customers may provide answers voluntarily. Among the questions asked by users, a large proportion of them are yes-no questions reflecting that users wish to know whether or not the product can satisfy a certain criterion or meet a certain expectation. Both Question Answering (QA) approaches and Community Question Answering methods are not suitable for answer prediction for new questions in this setting. The reasons are that questions are product-associated and many of them are concerned about user experiences and subjective opinions. In addition to existing question-answer pairs, user written reviews can provide useful clues for answer prediction. In this paper, we propose a new framework that can tackle the task of review-aware answer prediction for product-related questions. The aspect analytics model in this framework learns latent aspects as well as aspect-specific embeddings of reviews via a 3-order Autoencoder. One advantage of this learned model is that it can generate aspect-specific representations for new questions. The predictive answer model in our framework, learned jointly from existing questions, answers, and reviews, is able to predict the answers for new yes-no questions taking into consideration of aspects. Besides, our framework can provide supportive reviews grouped by relevant aspects serving as information for explainable answers. Experiment results on 15 different product categories from a large-scale benchmark E-commence QA dataset demonstrate the effectiveness of our framework.
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