Research on the Relationship between Entrepreneurial Intention of College Students and Their Characteristics

“Development is the top priority, the talent is the first resource and innovation is the primary driving force”. This important assertion is delivered by president Xi. This paper uses methods of questionnaire survey, field investment and literature reference to investigate students in a university of Shanghai. The students, chosen from freshman to senior year of three colleges, were asked to rate their level of interest in entrepreneurial intentions. Based on the analysis, teaching programs and teaching methods of entrepreneurship education can be improved according to the characteristics of major and grade in university. Keywords—university students; college; grade; entrepreneurial intention; survey data