基于网页导航历史的banner推荐系统

2011 IEEE Symposium on Computational Intelligence and Data Mining (CIDM) Pub Date : 2011-04-11 DOI:10.1109/CIDM.2011.5949437

G. Giuffrida, D. Recupero, Giuseppe Tribulato, C. Zarba

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引用次数: 4

摘要

我们解决了选择横幅广告的问题，基于在线用户的配置文件。配置文件由在线用户打开的一组网页组成，可选地聚集在一起。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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A banner recommendation system based on web navigation history

We address the problem of selecting a banner advertisement, based on the profile of the online user. The profile consists of the set of webpages opened by the online user, optionally clustered.

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来源期刊

2011 IEEE Symposium on Computational Intelligence and Data Mining (CIDM)

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