The Local Culinary Potential to Support Tourism in Perean Village Bali

— Culinary plays an important role in human life, because culinary itself cannot be separated from cultural, social, and economic elements. Tourists visiting a tourist spot will like to do culinary tours, especially every time they visit one area. Local cuisine can be a reinforcement of the tourism theme in tourist destinations. Local specialties culinary that provide a distinctive taste can remind tourists to return to a tourist area. Perean Village is currently starting to stretch to prepare itself as a tourist village. It has many culinary products that can be sold both to tourists and the local community. Local cuisine has a unique and distinctive taste, has an important role in serving food and beverages for tourists. The distinctive taste of the food can be an attraction for tourists to taste the food. The purpose of this study can be described as follows : (1) to Identify the potential of local specialties for food and beverages as tourism supporter in Perean village, Bali. (2) to modify standard local recipes into innovative recipes to suit the tastes of tourists visiting the village so that it can provide income for the community? The location of this research is Perean village which is preparing itself as a tourist village. Data collection methods are interview methods, participatory observation methods, documentation methods and FGD. In modifying the recipe is used experiment methods. Furthermore, in analyzing data using qualitative analysis techniques namely data collection, data reduction, data display and the last step is drawing conclusions and verification. The result of the research is that es rujak is a traditional drink has a distinctive taste but has not been used to optimally so that modifications can be made to standard recipes to suit the tastes of tourists by reducing the spicy and sour taste and adding sweetness.