Personnel potential increasing as a factor of strategic development of territories

Modern conditions for the development of the region, including rural areas, raise many questions, both among scientists in this field and the rural population itself. A special component in any territorial space is human resources, the development of which determines the strategic development of rural areas in the region. The authors conducted a study of municipalities in terms of determining the indices of health, education, income, as well as the human development index. On the basis of the study, a grouping of municipalities was identified and strategic directions for the development of rural areas were proposed. Along with this, a comprehensive approach to improving the human resources potential of rural areas is proposed, based on improving the conditions for retaining highly qualified specialists in rural areas while improving the quality of human resources.