公司价值观——以家族企业为例

Anna Maria Nikodemska-Wołowik, A. Marjański, A. Brack
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引用次数: 2

摘要

摘要目的:本文的目的是双重的:1)展示企业文化如何影响企业的成功,以及2)在整个企业中遵循其价值观到每个员工的重要性。研究方法:该研究显示了家族企业对企业结构及其成功的影响。本文基于对选定的董事会成员以及一家外国子公司的首席运营官(COO)的专家个人半结构化深度访谈。调查结果:调查结果说明了母公司制定的指导方针如何影响日常活动。此外,结果表明公司的目标是如何伴随着定义的企业价值观,以及他们如何转移到管理团队和每个员工。附加值:本研究提出了一些适用于理事会、coo和海外单位日常工作的管理规则,具有较强的实用性。这一政策让我们了解家族企业如何传达其价值观和信念,以便在世界各地保持明确的工作实践。建议:本文以August Storck KG为例,分析了家族企业在国际市场面临的挑战。在任何企业中,企业文化都应该建立在稳定和永恒的价值观之上,这些价值观被反复展示,反映在所有活动中,并被整个团队内化。关键是需要将公司的目标与家族企业的价值观联系起来。因此,员工对公司的积极发展有极大的兴趣,因此提供他们最好的工作专业知识来确保它。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Company Values – A Case Study of the Family Enterprise August Storck KG
Abstract Objective: The article’s purpose is twofold: 1) to demonstrate how a corporate culture influences an enterprise’s success, and 2) how important it is to follow its values throughout the business down to each individual employee. Methodology: The study shows how the structure of a business and its success are affected by being family-owned company. The paper is based on expert individual semi-structured in-depth interviews with selected board members as well as the Chief Operating Officer (COO) of a foreign subsidiary. Findings: The findings illustrate how the guidelines set up by the mother company affect daily activities. Furthermore, the results indicate how the company’s objectives are accompanied by the defined corporate values, and how they are transferred to the management team and each employee. Value Added: The study, which is rather of a practical nature, proposes some management rules applying to the daily work of the Board, the COOs and the units abroad. This policy gives an insight how the family enterprise communicates its values and beliefs in order to maintain definite working practices around the world. Recommendations: The paper gives an insight into the international market challenges for family-owned businesses, using August Storck KG as an example. In any firm, corporate culture should be built on stable and timeless values repetitively displayed, reflected in all activities and internalized by the entire team. The key is the need to connect the company’s goals with the values resulting from being a family business. Consequently, employees have a great interest in a positive development of the firm and hence give their best working expertise to ensure it.
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