Rio Afrianda, Veithzal Rivai Zainal, Indra Siswanti
{"title":"使用在线分析处理的公司业务发展的商业智能策略","authors":"Rio Afrianda, Veithzal Rivai Zainal, Indra Siswanti","doi":"10.22441/indikator.v7i3.19171","DOIUrl":null,"url":null,"abstract":" The purpose of this article is to discuss Business Intelligence and its role in increasing a company's competitive advantage through the utilization of various data, information and knowledge owned by a company as a raw material in the decision-making process. The method used in this article uses Online Analytical Processing. The results of the research are (1) data analysis has become a major and vital requirement in efforts to increase the business competitiveness of an organization or company; (2) entrepreneur-style decision making that tends to rely on intuition becomes less suitable in the midst of an increasingly competitive and complicated business environment; (3) BI is an e-business application that functions to convert data within the company (operational, transactional, and other data) into a form of knowledge; (4) BI emphasizes the implementation of the 5 utilization of information for the purposes of data sourcing, data analysis, situation awareness, risk analysis, and decision support.","PeriodicalId":400933,"journal":{"name":"Indikator: Jurnal Ilmiah Manajemen dan Bisnis","volume":"20 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2023-08-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Business Intelligence Strategy for Company Business Development Using Online Analytical Processing\",\"authors\":\"Rio Afrianda, Veithzal Rivai Zainal, Indra Siswanti\",\"doi\":\"10.22441/indikator.v7i3.19171\",\"DOIUrl\":null,\"url\":null,\"abstract\":\" The purpose of this article is to discuss Business Intelligence and its role in increasing a company's competitive advantage through the utilization of various data, information and knowledge owned by a company as a raw material in the decision-making process. The method used in this article uses Online Analytical Processing. The results of the research are (1) data analysis has become a major and vital requirement in efforts to increase the business competitiveness of an organization or company; (2) entrepreneur-style decision making that tends to rely on intuition becomes less suitable in the midst of an increasingly competitive and complicated business environment; (3) BI is an e-business application that functions to convert data within the company (operational, transactional, and other data) into a form of knowledge; (4) BI emphasizes the implementation of the 5 utilization of information for the purposes of data sourcing, data analysis, situation awareness, risk analysis, and decision support.\",\"PeriodicalId\":400933,\"journal\":{\"name\":\"Indikator: Jurnal Ilmiah Manajemen dan Bisnis\",\"volume\":\"20 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2023-08-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Indikator: Jurnal Ilmiah Manajemen dan Bisnis\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.22441/indikator.v7i3.19171\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Indikator: Jurnal Ilmiah Manajemen dan Bisnis","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.22441/indikator.v7i3.19171","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Business Intelligence Strategy for Company Business Development Using Online Analytical Processing
The purpose of this article is to discuss Business Intelligence and its role in increasing a company's competitive advantage through the utilization of various data, information and knowledge owned by a company as a raw material in the decision-making process. The method used in this article uses Online Analytical Processing. The results of the research are (1) data analysis has become a major and vital requirement in efforts to increase the business competitiveness of an organization or company; (2) entrepreneur-style decision making that tends to rely on intuition becomes less suitable in the midst of an increasingly competitive and complicated business environment; (3) BI is an e-business application that functions to convert data within the company (operational, transactional, and other data) into a form of knowledge; (4) BI emphasizes the implementation of the 5 utilization of information for the purposes of data sourcing, data analysis, situation awareness, risk analysis, and decision support.