THE IDEOLOGICAL PARADIGM OF PARLIAMENTARY PARTIES IN MODERN UKRAINE

INTRODUCTION Ideology is an integral part of any socio-political processes. The totality of different values and aspirations may correspond to both the «pure» type of ideologies and the synthesized form that has absorbed guidelines relevant to current historical era. A strong ideological message is able to consolidate society, make it monolithic. On the other hand, with the same level of effectiveness, the ideologically dominant one, as a rule, is not able to influence the political elite, although it is one of the criteria of the typology of the leading political class. Another value of ideology, which the domestic researcher O. Demina points to, is the ability to develop goals and ideals that allow individuals to identify themselves as a community, to establish a connection between people's worldviews and the rules of intersubjective normativity, as well as to determine the relationship between mentality and the behavior standards of society members. Thus, the value of ideology as a system of conceptually formulated presentations, relevant ideas and views on political life is justified and probative, without losing priority in scientific researches. The ideological component of political parties in political science, as a subject of analysis, has always occupied one of the leading places, in particular, in domestic political science. At the same time, the characteristics of the Ukrainian political parties often emphasized the absence of a stable ideology, since its basic features were often varied, supplemented and replaced by signs of different ideological political trends. However, this did not affect the intensity of the scientific search in Ukraine, which focused on the study of such aspects as the principles of political ideologies (N. Gedikova, F. Kyrylyuk, G. Kuts, M. Yakovlev), the role of ideology in society (V. Gorbatenko, O. Demina, O. Krasnokutsky, O. Makarenko), formation and development of ideological trends in Ukraine (V. Karlova, M. Mykhalchenko, O. Postol, O. Shulga), in particular, in the context of party building (A. Kolodiy, V. Kornienko, O. Matieshyn, M. Prymush, O. Sytnyk, G. Shypunov) and others. The current stage of state formation in Ukraine was marked by the rich and unprecedented elections of the President of Ukraine and the People's Deputies of Ukraine in 2019. The electoral campaign again actualized such