MODEL AS A METHOD OF COMMUNICATION

The article is devoted to general theoretical issues of communication in the perception of architecture. When adopting the axiomatic position about the adequacy of the perception of architecture “on the spot”, i.e. with direct physical and visual contact of the subject of perception with the architectural object, the authors raise the question of the translation of this perception to another subject who does not have the possibility of direct perception by deconstructing the resulting image, forming on this basis a model as an object of translation. The perceiving subject, i.e. “subject two”, in turn, deciphers the model and, based on it, forms a new image by extrapolation, homogeneous to the primary impression in the case of successful translation. The article describes the nuances and complexities of such a process.