同质市场中双寡头价格竞争研究

2010 2nd International Symposium on Information Engineering and Electronic Commerce Pub Date : 2010-07-23 DOI:10.1109/IEEC.2010.5533256

Xu-dong Lin, Lijun Ma

{"title":"同质市场中双寡头价格竞争研究","authors":"Xu-dong Lin, Lijun Ma","doi":"10.1109/IEEC.2010.5533256","DOIUrl":null,"url":null,"abstract":"The adoption of price comparison technology can make electronic markets more competitive, hence affecting the competitive dynamics of online sales. In the case of duopolistic homogenous goods market, multi-period dynamic pricing game models are suggest used to analyze how the prices in electronic markets evolve with the diffusion of price comparison shopping technology and probe into related fundamental theoretical proxies. Our results show: （ⅰ）the average price within the support of equilibrium price decrease with the development of electronic markets, at the rate positively related to the diffusion rate of price comparison technology.（ⅱ）the larger the difference between firms' loyal segments is, the higher average price within the support of equilibrium price would be . And (ⅲ) the higher accepted degree of customer for online goods can bring in the according higher average price.","PeriodicalId":307678,"journal":{"name":"2010 2nd International Symposium on Information Engineering and Electronic Commerce","volume":"2 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2010-07-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Researches on Duopolistic Price Competition in Homogenous Markets\",\"authors\":\"Xu-dong Lin, Lijun Ma\",\"doi\":\"10.1109/IEEC.2010.5533256\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The adoption of price comparison technology can make electronic markets more competitive, hence affecting the competitive dynamics of online sales. In the case of duopolistic homogenous goods market, multi-period dynamic pricing game models are suggest used to analyze how the prices in electronic markets evolve with the diffusion of price comparison shopping technology and probe into related fundamental theoretical proxies. Our results show: （ⅰ）the average price within the support of equilibrium price decrease with the development of electronic markets, at the rate positively related to the diffusion rate of price comparison technology.（ⅱ）the larger the difference between firms' loyal segments is, the higher average price within the support of equilibrium price would be . And (ⅲ) the higher accepted degree of customer for online goods can bring in the according higher average price.\",\"PeriodicalId\":307678,\"journal\":{\"name\":\"2010 2nd International Symposium on Information Engineering and Electronic Commerce\",\"volume\":\"2 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2010-07-23\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"2010 2nd International Symposium on Information Engineering and Electronic Commerce\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1109/IEEC.2010.5533256\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"2010 2nd International Symposium on Information Engineering and Electronic Commerce","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/IEEC.2010.5533256","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}

引用次数: 0

摘要

采用比价技术可以使电子市场更具竞争力，从而影响网上销售的竞争动态。以双寡头同质商品市场为例，采用多周期动态定价博弈模型分析了电子市场价格随比价购物技术扩散的演化规律，并探讨了相关的基本理论代理。研究结果表明:(1)均衡价格支持下的平均价格随着电子市场的发展而下降，其下降速率与比价技术的扩散速率成正相关;(2)企业忠诚段之间的差异越大，均衡价格支持下的平均价格越高。(3)消费者对网络商品的接受程度越高，相应的平均价格越高。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

查看原文本刊更多论文

Researches on Duopolistic Price Competition in Homogenous Markets

The adoption of price comparison technology can make electronic markets more competitive, hence affecting the competitive dynamics of online sales. In the case of duopolistic homogenous goods market, multi-period dynamic pricing game models are suggest used to analyze how the prices in electronic markets evolve with the diffusion of price comparison shopping technology and probe into related fundamental theoretical proxies. Our results show: （ⅰ）the average price within the support of equilibrium price decrease with the development of electronic markets, at the rate positively related to the diffusion rate of price comparison technology.（ⅱ）the larger the difference between firms' loyal segments is, the higher average price within the support of equilibrium price would be . And (ⅲ) the higher accepted degree of customer for online goods can bring in the according higher average price.

求助全文

通过发布文献求助，成功后即可免费获取论文全文。去求助

来源期刊

2010 2nd International Symposium on Information Engineering and Electronic Commerce

自引率

0.00%

发文量