强化学习在零售市场动态定价中的应用

C. Raju, Y. Narahari, K. Ravikumar
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引用次数: 26

摘要

在本文中,我们研究了使用强化学习(RL)技术来确定电子零售市场中的动态价格问题。作为代表性模型,我们考虑了一个单一卖家市场和一个两个卖家市场,并在一个容易推广到两个以上卖家市场的设置中制定了动态定价问题。我们首先在强化学习框架中提出了单卖家动态定价问题,并通过仿真使用Q-learning算法解决了该问题。接下来,我们将两个卖家的动态定价问题建模为一个马尔可夫博弈,并在强化学习框架中表述该问题。我们通过模拟使用演员评论算法来解决这个问题。我们相信我们解决这些问题的方法是在多代理环境中设置动态价格的一种很有前途的方法。我们用典型零售市场的两个说明性例子来说明这种方法。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Reinforcement learning applications in dynamic pricing of retail markets
In this paper, we investigate the use of reinforcement learning (RL) techniques to the problem of determining dynamic prices in an electronic retail market. As representative models, we consider a single seller market and a two seller market, and formulate the dynamic pricing problem in a setting that easily generalizes to markets with more than two sellers. We first formulate the single seller dynamic pricing problem in the RL framework and solve the problem using the Q-learning algorithm through simulation. Next we model the two seller dynamic pricing problem as a Markovian game and formulate the problem in the RL framework. We solve this problem using actor-critic algorithms through simulation. We believe our approach to solving these problems is a promising way of setting dynamic prices in multi-agent environments. We illustrate the methodology with two illustrative examples of typical retail markets.
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