Curriculum Design and Implementation Based on the Training Mode of School Enterprise Cooperation - Take the "Heart of Service" and "Future Leaders" Courses as an Example

Deep cooperation between school and enterprise lays a solid foundation for long-term development of vocational education. It is inevitable to choose cooperative development of courses by schools and enterprises amid teaching reforms in higher vocational education. This study shows the results of joint development of talents training curriculum by School of Tourism and Hotel Management of Dalian Vocational and Technical College and Intercontinental Hotel Group (IHG). The curriculum was designed carefully according to students’ characteristics and the demand for talent training of Intercontinental Hotel Group, after many rounds of argumentation by both two parties involved. During the course implementation of "Heart of Service" and "Future Leaders", there exit many problems in the main body of students, guidance of teachers, participation of enterprises, and so on. Problems in combining theories and practice are analyzed in order to improve the students’ vocational skills, cultivate more qualified professionals for enterprises, and provide standards for market need-oriented curriculum design. 1. Background of Curriculum Design on School and Enterprise Cooperation Intercontinental Hotel Group (IHG) is the oldest and largest hotel group in the world. As the leader in the field of hotel in China, IHG has achieved great success and attracted, trained and retained many talents through the leading talent development model in the past 30 years. In order to meet the huge demand for human resources of China’s booming hotel industry, IHG has established 150 IHG academies in the world. The first IHG academy was founded in Shanghai in 2006, which delivered a large number of outstanding graduates with practical skills to China’s hotel industry. In order to further school-enterprise cooperation and cultivate high-quality and skilled talents to meet the demand of IHG, IHG Academy provide training courses on mentor certification of "Heart of Service" and "Future Leaders". By combining resources of schools and IHG, IHG Academy researched and designed the training goal, curriculum, implementation scheme and curriculum evaluation system of the two courses, according to IHG’s "three-stage" talent training model, the characteristics of students and the employment needs of enterprises, aiming to cultivate practical talents for enterprises and equip students with professional knowledge. 2. Curriculum Design and Implementation of "Heart of Service" and "Future Leaders" 2.1 Forming a Discussion Group on Curriculum Design A curriculum discussion group, composed by college teachers and enterprise experts, should be formed before actual teaching and shoulder the responsibility of curriculum design and construction. The members of the discussion group are college leaders with practical experience in the enterprise, professional teachers, industry experts and outstanding talents. According to IHG’s talent training model and analyzing talent demand and post-training effect, the discussion group carries out a series of special seminar and design on the curriculum content construction, project implementation design and assessment methods, which not only shows the deep cooperation of school and enterprise, but also guarantees the formulation of reasonable curriculum standards and achievement of the expected teaching effect. 4th International Conference on Modern Management, Education Technology and Social Science (MMETSS 2019) Copyright © 2019, the Authors. Published by Atlantis Press. This is an open access article under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/). Advances in Social Science, Education and Humanities Research, volume 351