Milk Supply Chain Network Design (SCND): A Case of the Milk Industry in Western Region of Odisha

This study is based on a real-life case study of a SCND of a single milk product (premium milk) of a leading milk producing organization in Odisha. This product is highly perishable in nature; SCND implicates decision-making at a strategic level. Network design is the basis for the efficient operation of supply chain, and consequently, one of the most important problems a supply chain manager has to solve. This study conducts a real-life case-based modeling to address the gap in the area of supply chain network design. The author investigates the milk supply chain network design under preservation technology and propose a generic mathematical model for milk supply chain network design encompassing economic objective. A customized mathematical model is also developed for a leading milk producing organization in Odisha. Both of the models are formulated and solved by using piecewise nonlinear optimization.