Justifying IT Investment: Extension of a Model using a Case Study from Jordan

Investing in information technology is a requirement for enterprises to sustain their competitive advantage in a market that is described as changing and global. IT is a very important resource for enterprises to improve their organizational performance, but requires some justification for its costs and burdens. This study utilized an existing model and applied it on a case in Jordan by analyzing and exploring the implications of investing in IT projects. The case used is the Japan Tobacco International, where a survey was used to collect response from JTI personnel and the documents available on their portal. Two models are proposed to improve our understanding of topic and set the stage for future research. The detailed results of this study are reported with conclusions at the end.