The Application and Innovation of the New Media in the Management of the University Students and the Party Construction

in the current life and study of college students, WeChat, Weibo and other new media play an important role in life and learning, improve the dissemination of information, and effectively improve the quality of life and style of students. In the process of running a school, colleges and universities have repeatedly emphasized the construction of campus culture and student management, so as to ensure that they can effectively improve their own student management effect and party building performance in campus education. At present, combined with students' way of life and the form of students' use of new media, we can see that the benign combination of university management and new media technology in students' life can effectively improve learning. level of student management and party building work, and create new channels for cultural construction in colleges and universities. 浅谈新媒体在高校学生管理与党建工作中的应用创新 丁瑶 北京航空航天大学 北京昌平 102200 关键词:微博;微信;学生管理;高校党建;创新 摘要:在当前大学生的生活和学习中,微信、微博等新媒体在生活和学习中发挥着自身重要 的作用,提升了信息传播的素有,有效改善了学生们的生活质量和方式。高校在办学过程中 对校园文化建设和学生管理的过程中进行了反复多次的强调,保证能够在校园教育中有效提 升自身的学生管理效果和党建工作成绩。当前结合学生的生活方式,以及学生对新媒体利用 的形式能够看出,将高校管理工作与学生生活中的新媒体技术良性结合,能够有效改善学生 管理和党建工作的建设水平,创建高校中的文化建设新渠道。