客户期望和服务质量对客户满意度的影响对Buleleng区

Komang Arta Subawa, N. Telagawathi
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引用次数: 1

摘要

本研究旨在探讨PDAM布列冷酒店顾客满意的效果预期与服务品质,包括局部与同步两方面。研究设计采用定量因果分析。PDAM以顾客为主体,以顾客期望、服务质量、顾客满意为对象。样本总数为80人。然后对问卷数据进行多元线性回归分析。结果表明:(1)顾客期望对顾客满意有显著影响;(2)服务期望对顾客满意有正向显著影响;(3)服务质量对顾客满意有显著影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Pengaruh Harapan Pelanggan Dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Pada PDAM Kabupaten Buleleng
This research aimed to examine the  customer effect expectations and service quality of customer satisfaction at PDAM Buleleng Regency both partial and simultan. The research design used a quantitative causal. PDAM Buleleng Regency customers as subject and the customer expectation, service quality, customer satisfaction as object,. The sample amounted 80 people. The data from questionnaire and then analyzed used multiple linear regression analysis. The results showed: (1) there are significant effect between customer expectations to  customer satisfaction, (2) between service expectations to customer satisfaction had a positive and significant effect, (3) between service quality to customer satisfaction had a significant effect.
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