The Role of Youth in Raising Gender Awareness on Social Media

. The raising of gender awareness is everybody's responsibility to do. Raising gender awareness means increasing knowledge and understanding about gender sensitivity issues. In this case, youth as agents of change already variously do the same things by using social media. Social media is the most accessible platform to raise communication-based gender sensitivity by a single-handed person. This research used a qualitative approach and phenomenology method. Data were collected from youth as university students through forum group discussion and in-depth interviews. This research presents and elaborates values, beliefs, and activities about how youth independently use social media to educate people and do a campaign about gender awareness while sharing, spreading, producing, and reproducing the information repetitively.